Product design
From strategy, discovery, and user flows to hands-on UI design, testing, iteration, and scalable product experiences across mobile, web, and desktop platforms.
15+ years making complex things easier to understand and use. Different industries. Similar challenge.
Need a website, product, brand, or design help?
All of the above. One human.
Product strategy
UX/UI design
Design systems
Branding
Selected projects
Size recommendation platform
- Startup
- Desktop & mobile
- E-commerce
- UX/UI
- Branding
- Illustration
- Design system
~23% reduction in returns~11% increase in conversions
Areas I can help with
I design products in full context — balancing user needs, business goals, and real-world implementation.
Design systems
Creating, evolving, and maintaining scalable multi-platform design systems, UI foundations, components, documentation, and consistency across products and teams.
Product audit & direction
Reviewing existing products, identifying usability and structural issues, and proposing clearer flows, alternative concepts, and product improvements.
Branding
Brand direction, communication, tone of voice, visual systems, marketing assets, and cohesive brand experiences.
Reference
Working with Lukáš on Leeaf was a fantastic experience. He played a pivotal role in shaping the brand, design system, and product experience, bringing together design, branding, and marketing in a way few designers can. His strategic thinking and holistic perspective consistently elevate both the process and the outcome.
Pavel KroupaDesign Leadership
Lukáš has a rare ability to combine strategic thinking, simplicity, and strong visual clarity. With just a few well-aimed questions, he helped me see my brand in a completely new light. His work feels thoughtful, structured, and deeply connected to the personality of the brand.
Karel PavlatovskýBusiness Architect
Working with Lukáš has been a great experience. He consistently brings fresh ideas while balancing creativity with real business and technical constraints. His strong Figma skills, system thinking, and collaborative mindset make product development smoother and more effective for everyone involved.
Jiří OslizloCOO at Novatop
15+ years shaping digital products
From local brands to enterprise platforms, startups, and AI products — always focused on making things clearer, simpler, and more meaningful.
2006
Foundations
Web design, branding, print, and visual communication for local businesses and small brands.
2011
Enterprise & digital products
Large-scale applications, banking, energy, automotive, mobile and desktop platforms, UX/UI, and enterprise systems.
2015
Freelance & product growth
Independent product design, international collaboration, startups, design systems, and growing product complexity.
Today
Full-scope product design
Product strategy, UX/UI, design systems, branding, and modern AI workflows to build scalable digital experiences.
There is a human behind the screens
Designer by profession. Husband, dad, dancer, curious builder, and lifelong learner by default.
Let's build something meaningful together
Whether you're shaping a startup, improving an existing product, or looking for a fresh perspective — feel free to reach out.